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SEO Checklist

Content SEO Checklist: Optimize Every Blog Post

Optimize every blog post and page for SEO with a 36-step content SEO checklist: research, outline, EEAT, structure, internal links, and refresh.

What's included

  • Research & Brief — Keyword + intent research, SERP analysis, brief template.
  • Draft & Structure — Intro hooks, scannable structure, snippet bait, internal linking.
  • EEAT & Originality — Author bios, citations, original data, and trust signals.
  • Featured Snippets — Paragraph, list, and table snippet capture rules.
  • Publishing QA — 12-point pre-flight before every post goes live.
  • Content Refresh — Decay detection, refresh vs. consolidate vs. retire decision tree.