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SEO Checklist

International SEO Checklist: Global Search Optimization

Expand to global markets with a 36-step international SEO checklist: hreflang, ccTLDs, multilingual content, geo-targeting, and CDN setup.

What's included

  • URL Structure — ccTLD vs subdomain vs subfolder decision tree.
  • Hreflang — Generator, QA, and edge cases (x-default, self-reference, etc.).
  • Content Localization — Translation vs localization, market-fit QA, currency / units.
  • Geo-Targeting — GSC + Bing Webmaster setup, IP detection pitfalls.
  • Technical — CDN, server location, schema localization, and pagination.
  • Local Authority — Local backlinks, citations, and market-specific PR.