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SEO Checklist

Off-Page SEO Checklist: Link Building & Authority

Build authority safely: 36-step off-page SEO checklist for link building, digital PR, citations, brand mentions, and toxic-link cleanup.

What's included

  • Backlink Strategy — Quality scorecard, prospect tiers, anchor diversity, and link velocity planning.
  • Outreach Templates — 8 proven outreach angles, follow-up cadence, and personalization at scale.
  • Digital PR — HARO, Qwoted, and journalist pitching templates with response triggers.
  • Brand Mentions — Find unlinked mentions, recover authority, and turn citations into backlinks.
  • Toxic Link Cleanup — Audit workflow, disavow decision tree, and recovery monitoring.
  • Local Citations — NAP consistency, top 50 citation sources, and ongoing maintenance.